Mad Beats
A digital-first publication at the intersection of sound, style, and culture in East Africa and beyond.
Founded with a vision to document the vibrant creative scenes of East Africa and their global connections, we bridge the gap between street culture and high editorial standards. Our mission is to provide a platform for emerging voices and established icons who are reshaping the cultural landscape.
Our Vision
We believe that music is the heartbeat of fashion, and fashion is the visual expression of sound. By exploring these two worlds as one, we uncover the stories that define our generation.
Editorial Integrity
Every story we tell is rooted in authenticity. From deep-dive investigative pieces on music royalties to high-concept fashion editorials, we maintain a commitment to quality and depth.
Our Team
Mad Beats is powered by a diverse collective of writers, photographers, and creatives from across the African continent and diaspora. We bring local perspective with global ambition.