What Did You Buy in February? The Month’s 10 Top-Shopped Items in Review
February 28, 2026
Photo: Phil Oh, Backrid, Getty Images, Celine, Gorunway.com, and Style Du Monde
A lot happens in a month—especially when we talk about shopping. New collections trickle in, past season pieces sell out, popular styles go in and out of stock. Most of our curations are defined by what we love in the moment, but that doesn’t make us any less curious about what you clicked on and bought. Our collective shopping carts act as a prism for a broader story of the brands we couldn’t get enough of, the trends that shape our wardrobes, and the outfits that captured the cultural zeitgeist. Here’s what rose to the Top of the Carts in February.
Photos: Courtesy of Phil Oh and Getty Images
1. The Leopard-Print Coat
If there was one cat, uh, coat to rule them all this Fashion Month, it was a leopard-print one. Arma, Nour Hammour, and Toteme were behind the styles we saw most.
Callas Milano
Alaine coat
Nour Hammour
calf hair coat
Toteme
pony hair coat
Rixo
Milly leopard-print faux coat
The Great.
The Car coat
Arma
Mietta coat
Photo: Courtesy of Backgrid
Photo: Courtesy of Backgrid
2. Adidas Sambas
In the court of public opinion, this headline settles the debate: “Mary-Kate Olsen Declares That Sambas Aren’t Dead”.
Adidas
Samba OG sneakers
Adidas
Samba OG shoes
Photos: Courtesy of
Photos: Courtesy of Getty Images, Gorunway.com, Loewe, Getty Images, and Saint Laurent
3. The Sporty Jacket
The perfect foil for spring showers. Easily dressed up, down, or layered, it works for a wending press tour, an SNL after-party appearance, or—perhaps when it’s the most in its element—a hike in the Gunks.
Leset
Kyoto windbreaker
Saint Laurent
jacket
Staud
gondola jacket
Literary Sport
Celeste jacket
Arc'teryx
beta AR jacket
Prada
Re-Nylon blouson jacket
Photos: Courtesy of Phil Oh, Loewe, Prada, and Celine spring 2026
Photos: Courtesy of Phil Oh, Loewe, Prada, and Celine
4. The Colored Pouch
What’s bright, irresistible, and impossible to play favorites with? You know the answer: the colored pouch. Petite in shape yet powerful in presence, unofficial popularity rankings have Prada’s silk green tied with Celine’s leather cobalt blue for first place. I like to them think of as the handbag equivalent of Skittles—one of each, please.
Prada
Wish silk duchesse pouch
Celine
small crystal pouch
Sophie Buhai
teardrop embellished satin drawstring pouch
Staud
Lila mini bag
Bottega Veneta
dustbag
Loewe
mini flamenco clutch
Photos: Courtesy of Phil Oh
5. The Bomber Jacket
Warmer weather is on its way—trust the process, or at least, the calendar. Until then, it’s all about strategic styling to ease out of the season: The bomber jacket proved to be the ideal topper for Fashion Month showgoers in New York and London, whose layered looks served a greater sartorial purpose beyond warmth.
Acne Studios
leather bomber jacket
Nour Hammour
Dalma suede bomber jacket
Cos
nylon funnel-neck jacket
Sacai
oversized cotton-canvas bomber jacket
Arma
Elettra cropped suede bomber jacket
TWP
Hunter cotton-blend gabardine jacket
Photos: Courtesy of Getty Images and FX
6. The Look of Love Story
In the run-up to Ryan Murphy’s retelling of John F. Kennedy Jr. and Carolyn Bessette-Kennedy’s relationship, we took a closer look at the elements of CBK’s enduring style—from the clothes she wore to the accessories that’ve become the stuff of lore—and the iconic outfits that made it into the show’s first few episodes.
C.O. Bigelow
tortoise headband
Calvin Klein Collection
Lynn draped midi dress
Manolo Blahnik
Borelapla slingback pumps
Selima Optique
Carolyn sunglasses
J.Crew
cashmere V-neck sweater
Levi's
517 Bootcut jeans
Mango
Leonda leather loafers
The Row
Marcel bag
Photos: Courtesy of Phil Oh, Gorunway.com, Style Du Monde, and Saint Laurent
7. The Shield Sunglasses
The brighter the screen, the bigger the shades, or so they say... Seen at Loewe, Tory Burch, and Saint Laurent, shield sunglasses are meant to arm you from the (still elusive) sun’s rays with an impossible aura of cool. Their soft curves and smoothed-out edges make them feel less full-face mask and more sleek wraparound, allowing you to maintain basic peripheral vision while out in the world.
Loewe
speed shield sunglasses
Saint Laurent Eyewear
SL 902 Howl D-frame acetate sunglasses
Khaite
x Oliver Peoples 1967C sunglasses
Miu Miu
runway sunglasses
Prada
Prada Eyewear Collection sunglasses
Thistles
The Atlas sunglasses
Photos: Courtesy of Phil Oh, Backgrid, Kallmeyer and Celine spring 2026
8. Scarf Styling
We’ve said it before, we’ll say it again: the scarf remains the season’s most versatile accessory. Wear it over jeans or a coat for a waist-defining moment; knotted over your shoulder as a capelet, or loose for undone elegance. There are no wrong moves, only infinite possibilities.
Celine
square in silk twill
Lescarf
striped scarf
Heirlome
rebozo
Etro
Tosca paisley silk scarf
Kallmeyer
large fluted scarf
Miu Miu
printed silk scarf
Photos: Courtesy of Gorunway.com and Chan Luu
9. The Pendant Necklace
Great worn solo, even better layered. Anything goes in terms of charms—and styling, for that matter: artful motifs, found-by-the-sea shells, precious stones, or silky tassels.
Agmes
Rae pendant
Chan Luu
Moule charm necklace
Dries Van Noten
shell charm necklace
Khaite
medium lotus pendant
Lié Studio
The Julia necklace
Allyón
casati
Photos: Courtesy of Phil Oh, Simkhai and Fforme fall/winter 2026, and Getty Images
10. Pony Hair
At the end of last year, we made a not-so-silent plea for pony hair to take off. Two months into 2026, it seems the genie’s followed through on our wish: Nearly everything that could be fashioned in pony hair was, or will be, come fall.
Róhe
pony hair coat
Aeyde
Uma calf hair Mary Jane ballet flats
Khaite
small lotus tote
Le Monde Beryl
Babouche 40 zebra-print pumps
Nour Hammour
Luna cow hair jacket
Cos
animal-print pony hair leather loafers
Liffner
belted leather-trimmed calf hair clutch
Christen
elipse calf hair mules
Revisit January’s top-shopped, below.
1. 2016 As a Trend
January is typically a month of reflection, but this year’s throwbacks were more of a time warp for another era altogether: 2016. Amusingly enough, key styles of that year—bomber jackets, backless loafers, and skinny jeans—have never felt more relevant, or ubiquitous, than right now. A reminder that what goes around comes around, and that maybe skinny jeans weren’t so bad after all? (Who are we kidding… they’ve been rebranded to “slim-straight” for a reason.)
Nour Hammour
Dalma leather jacket
Chan Luu
fringe skinny scarf
Mother
The Rascal Skimp jeans
Saint Laurent
Le Loafer mules
Chloé
Paddington tote
Tory Burch
Reva Ballet flats
Photos: Courtesy of Celine and Loewe spring/summer 2026, Auralee fall/winter 2026, and Acielle / Style Du Monde
2. The Red Knit
Call it the Michael Rider effect (as Vogue’s Nicole Phelps did in our staff meeting) but nowhere is the runway-to-reality pipeline as tangible as here. On one icy Wednesday, nearly all New York Vogue editors showed up in red sweaters. You had to see it to believe it.
Éterne
Francis sweater
Lisa Yang
Nellia cardigan
Suzie Kondi
The Kismet crewneck sweater
J.Crew
2025 rollneck sweater
Polo Ralph Lauren
cable-knit quarter-zip sweater
Uniqlo
ribbed sweater
3. The Rinse-Wash Denim
Denim washes don’t cause nearly as much a stir as cuts do (lest I remind you of the aforementioned skinny jean?), but there’s no denying the renewed fervor around selvedge and darker washes, captured both on the runway and in street style. It’s a more polished kind of jean you can wear to the office on a Monday—not just on a casual Friday.
Khaite
Dane stretch jeans
Ossou
Flex Stretch jeans
Levi's
501 original jeans
Tory Burch
straight-leg jeans
Gap
90s loose jeans
Madewell
longline straight jeans
Photos: Courtesy of Launchmetrics, Altuzarra spring 2026, Backgrid, and Phil Oh
4. Faux Fur
Cropped or long, belted or buttoned, patterned or plain—faux fur was the coat choice of many, if not most, this month.
Apparis
Blair faux fur coat
Maria McManus
fleece coat
Stand Studio
Marceline coat
Arma
Mooney jacket
Nour Hammour
Elsa Jacket
Nili Lotan
Ingrid shearling coat
5. The Black Legging
There’s been a steady supply and demand for black leggings this month—partly for lounge, partly for movement (dare I say, is this The Year of the Fire Horse at work?). The Row and Celine might also have something to do with the legging’s comeback as a wardrobe essential, styled more intentionally than just white socks and a chunky sneaker. Rihanna shows us how it’s done in a zippered pair with python pumps and vintage Louis Vuitton.
The Row
Mimi tights
Alo Yoga
high-waist airbrush leggings
Toteme
Cork leggings
Nike
Zenvy leggings
Éterne
high-rise leggings
Leset
Rio stirrup pants
Photos: Courtesy of Getty Images, Khaite, and Launchmetrics
6. Animal Print
Everyone’s clearly still wild for animal print. We counted leopard most often, followed by zebra, tiger stripes, and fawn spots.
Toteme
pony hair coat
Khaite
Celia pumps
Maison Ola
Le France hat
Loewe
medium Flamenco purse
Nour Hammour
Elyse skirt
Le Monde Béryl
Stella ballet flats
Photos: Courtesy of Prada men’s fall/winter 2026, Fujio Emura, Loewe, Chanel, and Bottega Veneta spring/summer 2026
7. The ‘Pop of Color’ Shirt
Rose, mint, baby blue, bright red—if you’re thinking of wearing a button-down, double up on the layers and let it be anything but white.
Alex Mill
Jo shirt
Róhe
double collar shirt
Comme Si
cotton-poplin shirt
Almina Concept
oversized shirt
Cos
relaxed cotton shirt
Madewell
The Easy shirt
8. The Purple Scarf
A key color trend for spring, sprinklings of which first came through from Zoë Kravitz in Rome last December and have been going steady ever since—most recently, with Jennifer Lawrence out and about in New York City this month. (They both wore La Ligne’s Ben scarf in “amethyst”—unfortunately still sold out, click at your own peril.) Auralee’s men’s show featured one too for FW26, styled with cobalt blue.
Lisa Yang
Paris scarf
Acne Studios
fringe skinny scarf
Favorite Daughter
cable scarf
Ganni
knit scarf
Eileen Fisher
Bliss scarf
Etsy
Heather neckerchief
Photos: Courtesy of Tove, Chanel, Phil Oh, Getty Images, and Fforme spring/summer 2026
9. Cobalt Blue
Speaking of: My colleague Hannah Jackson traced cobalt blue’s rise earlier this month—a color first endorsed in 2025, but one that lacked wholesale enthusiasm until now. The IKB shade made waves in the spring 2026 shows—Tove, Chanel, and Fforme—before finding its footing in street style (Ramya Giangola carries Celine’s dustbag leather purse) and red carpet appearances (Bella Hadid in Saint Laurent, Amelia Gray in Gucci).
Bottega Veneta
Andiamo clutch
Chloé
ruffled blouse
Nike
Pacific sneakers
Akris
cashmere short-sleeve
Manolo Blahnik
Hangisi slippers
Guest in Residence
The Big scarf
Arc'teryx
Atom SV hoody
Gabriela Hearst
fringed cashmere wrap
10. The Après-Ski Sweater
Maybe you’re headed to Cortina, by way of Zermatt or Val d’Isère; maybe the closest you get to après is the Winter Olympics commercial break. Either way, a cozy Fair Isle lets you look the part—no matter your level of commitment to mastering parallel turns. January gave us no shortage of multicolored patterns to choose from, including J.Crew’s official collection for the U.S. Ski & Snowboard team, which launched the first week of the month. Cabin fever, but not as you know it.
J.Crew
x U.S. Ski & Snowboard turtleneck sweater
Arch4
Snowmass Fair Isle sweater
&Daughter
Ada cardigan
Polo Ralph Lauren
Fair Isle sweater
Dôen
Clarke cardigan
Guest in Residence
Cloud Chalet Fair Isle cardigan
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Talia Abbas is Vogue’s shopping director, overseeing and editing Vogue Shopping’s fashion, beauty, and lifestyle coverage. She loves a great accessory and, while she doesn’t play favorites, the smaller and sparklier the better. Prior to joining the magazine as senior shopping editor, she worked at Glamour in a similar role. ... Read More
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